Have you been looking for your dream job but given little to no attention to your Linkedin profile? Whether you’re involved in business, IT, healthcare, etc., building and expanding your LinkedIn profile is one of the best ways you can effectively market yourself to potential employers.
Below, we will spotlight a few ways that it can benefit your career.
You can build your personal & professional brand
LinkedIn is a great place to start building your personal and professional brand, along with your online presence. Your profile can be entirely customized from head to toe to showcase yourself. You can add your work experience, licenses and certifications, education, volunteer experience, skills, accomplishments, etc.
By taking the time to build out each section of your profile, you can accumulate credibility and build trust within the industry that you work in. Your LinkedIn profile can also go above and beyond what a resume may offer, better showing prospective employers what attributes you bring to the table.
You can grow and expand your network
By expanding your LinkedIn network, you will ultimately have the opportunity to foster relationships with other professionals in your field, past colleagues and professors, alumni, and the list goes on. LinkedIn offers tons of opportunities to build and maintain those connections through seminars, free courses, career events, and more.
In addition, LinkedIn makes it possible to keep all your connections in one place. As opposed to in-person connections, forget about having to safe keep someone’s business card. With online networking platforms such as LinkedIn, all you have to do is click on someone’s profile and you will have access to all of their information and work experience.
It can serve as a great industry news source
No matter what industry you work in, staying up-to-date with trends, market activity, and general news is key. Users are constantly sharing and re-sharing information that can either indirectly or directly affect you.
Moreover, LinkedIn makes it easy to keep tabs on the latest news and creates an open conversation for its users. Because of this, you might find yourself diving into several topics, re-constructing your outlook on pressing issues, and having intellectual conversations with other experts.
Recruiters can help open new doors
Last but not least, LinkedIn is practically a recruiter’s playground. Thousands of recruiters utilize LinkedIn’s special tools to look into candidates’ education, past work experience, and useful skills.
Furthermore, because LinkedIn can help you connect with recruiters, you may be able to gain access to exclusive job opportunities that are not listed on job boards. Recruiters will work with you on finding a job best suited for you. Best of all, they’ll guide you along the way and will give you pointers to enhance your interview strategies, resume, and cover letter.
At Comrise, putting people to work is what we do. Providing our candidates and clients with tips and tricks they need to succeed is just part of how we do it.